Syarikat Minyak Afiat Sdn. Bhd. was founded in the early 20th century, producing herbal-based massage oil products. The company is well-known in Malaysia. Minyak Afiat products maintain traditional formulations, becoming a generational favorite. Today, the company continues to grow while preserving the quality and heritage of its products.
1924
1954
1970
1982
1986
1988
1995
1996
1998
2004 - Present
1924
1924
Minyak Afiat was founded in 1924 by Tuan Haji Panjang Kamaruddin from Tambun, Perak. He was inspired to create the oil after recovering from paralysis using a formulation of leaves and tree roots.
Initially, the oil was made to be donated to the villagers, but it later became a source of income.
After his death, the oil business was continued by his nephew, Tuan Haji Khalid bin Uda Ismail, and his adopted daughter, Puan Badariah.
1954
1954
Syarikat Perusahaan Afiat, founded by Tuan Haji Khalid Bin Uda Ismail in 1954 with an initial capital of RM100-RM200, is a family business that produces traditional massage oil in Malaysia.
The business grew rapidly, with Tuan Haji Khalid using profits and loans to expand operations, including the purchase of assets and collaborating with his adopted cousin, Puan Badariah, in oil production.
1970
1970
In 1970, the bottling process for Afiat oil was still done manually, with the oil being filled into bottles by hand.
This approach indicates that the company at that time still relied on human labor to carry out the bottling tasks, which were done traditionally.
The use of manual methods may have been influenced by the limitations of automation technology available at the time, where modern machines had not yet been fully introduced or might not have been practical for the bottling of Afiat oil at that period.
1982
1982
On January 1, 1982, Tuan Haji Khalid registered the business as Syarikat Perusahaan Afiat to reflect its growth, with the aim of ensuring the continuity of the business within his family.
Initially, the company had only 7 employees, including his children and nephews, who were trained by him to become skilled laborers and salespeople.
Male salespeople were chosen to market the products throughout the districts, while the company's accounts clerk was assisted by Tuan Haji Khalid, who had extensive experience.
1986
1986
In 1986, Syarikat Minyak Afiat Sdn. Bhd. purchased Lot 4184 in Kota Lama Kiri through a bank auction for a price between RM 80,000 and RM 90,000.
This purchase was a significant step in establishing the oil production site and the company's administrative office, which continue to operate to this day.
This step reflects the company's financial prudence and strategic investment in infrastructure development, establishing a solid foundation for their operations and ensuring the stability and long-term growth of Syarikat Minyak Afiat Sdn. Bhd.
1988
1988
In 1988, the company purchased Lot 4022, previously owned by the late Sultan Idris Iskandar al-Mutawakkil Alallahi Shah, for RM 70,000 to establish a warm oil factory adjacent to Lot 4184.
This land is still in use today, reflecting the company's strategic decisions and paying tribute to its former owner, while also showcasing the success and long-term resilience in the warm oil industry.
1995
1995
In 1995, Syarikat Minyak Afiat obtained Good Manufacturing Practice (GMP) certification for its oil and postpartum products, reflecting adherence to high manufacturing standards and the company's commitment to implementing the safety and quality standards set by the government.
In the same year, the company's founder, Tuan Haji Khalid Bin Uda Ismail, passed away, leaving a profound impact on the family, friends, and community.
His passing left a significant void in the company’s leadership; however, the company continues to honor his legacy and strives to maintain operations with the spirit and values he instilled.
1996
1996
In 1996, the management of Syarikat Minyak Afiat Sdn. Bhd. was taken over by Tuan Haji Ahmad Zakaria Bin Haji Khalid after the death of his father, Tuan Haji Khalid Bin Uda Ismail, with the aim of continuing the family’s legacy and vision.
In the same year, the company established collaborations with Universiti Sains Malaysia in traditional medicine manufacturing technology and the Malaysian Association of Traditional Malay Medicine Manufacturers (PURBATAMA) to expand its network, enhance product quality, and contribute to the advancement of the traditional medicine industry in Malaysia.
1998
1998
In 1998, the company introduced Minyak Hangat Afiat as a new product, reflecting their efforts to expand the product range to meet market demands.
The introduction of this product demonstrates the company's innovation and concern for product diversity, aiming to provide added value and a stimulating warming effect for customers.
2004 - Present
2004 - Present
In 2004, Syarikat Minyak Afiat introduced Set Toharah Afiat, which includes lemongrass shampoo, lemongrass soap, and feminine care products, through a collaboration with SIRIM to ensure high quality standards.
This step marks the company’s effort to expand their product range within the personal care category.
Later, in 2010, Syarikat Minyak Afiat continued to expand their product offerings by launching Jus Halia Bermadu, adding more variety and options for their customers.